Startup Platform

MIGBIGBRO

PROBLEM

The perception of car insurance in 

Bolivia is that it is complicated to understand,

expensive and not as necessary.


GOAL
MiBigBro is revolutionizing the local car insurance industry by offering personalized and affordable insurance. Our goal is to create a friendly and approachable brand image and create an simple accessible UI that further simplifies this personalized offering.

A personalized insurance platform created by Sudamericana based in La Paz, Bolivia

Content Strategy
Branding

Web Design

Art Direction

UI Design

The design of this interface was intentionally made very minimal in order to emphasize the clarity and ease of navigating this usually complicated topic. The focus of the app was to be very functional and with minimum transitions and animations to adjust to all types of data and wifi coverage areas.

Interactive Platform

TECO ENERGY

BMW GROUP

Contextual Research